Tips for Creating a Successful Consulting Business

56 Content Marketing Tips for Consultants Continues....

{tags: social media marketing, Instagram, blog, branding, advertising, infographics, SEO}

Practical tips for consultants to grow their profitable businesses


Tip 29:  Instagram is a great visual medium and has a predominately female audience. It is a great relationship building tool as people do business with people they like. 

Tip 30: Make your website and blog the focus of your universe with everything coming back to it.

Tip 31: Have your social media platforms all pointing back to your centre of the universe, your website and blog.

Tip 32: Make sure the social media about areas link to your website and share your contact details along with at least one of your key marketing messages.

Tip 33: Think of your website visitors, make connecting with you on social media and sharing your content via their profile really easy by having the links to your social media profiles and sharing buttons on prominently every page.

Tip 34: Be consistent with your branding colours across your platforms - website, blog, social media, email newsletter, apps - where ever you are sharing your content and communicating with your audience.

Make your content marketing work for your business
Tip 35: Create your own digital assets to share on social media and with strategic partners and their audiences.

Tip 36: Be ready to include strategic partnership content marketing pieces through your blog, email newsletter, apps and social media. Include space in your content and social media plans for this material.

Tip 37: When you're planning out your advertising and marketing budgets to promote your content consider the balance you want between paid advertising and smart strategic partnerships (that are usually no financial cost).

Tip 38: Be sure your content plan includes a list of the types of graphics you want to include as social media and blogs are very visual mediums.

Tip 39: If you don't have the time or skills to develop the graphics you want then use a graphic designer - Fiverr can be a great starting point.

Tip 40: A great infographic makes a fantastic digital asset.

Tip 41: Make an infographic about the content it is sharing but be sure to brand it with your logo and corporate colours so when it takes off your brand is being shared too.

Tip 42: Search engine optimisation is still very important so make sure your file names, page names, headlines and content have a SEO focus.

1 - 2 - 3 - 4 Continue with more content marketing tips for consultants


Catgory: Consultant tips, business consultant, business coaches, marketing for consulting firms, life coaches, sales coaches, content marketing skills, social media tips

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How to Use Twitter for Business

How to Use Twitter for Business

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Create your own Twitter success and join us online!
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Twitter is all about sharing and connecting so it's perfectly fine for you to schedule sharing content posts using any one of a range of tools like Hootsuite and Tweetdeck. 

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For many of us once we get onto the social media websites we get all caught up with how many followers we have. But as with just about everything in life it's the quality of followers that matters rather than the quantity of followers.

So if you want to gain Twitter followers that matter for your business then having a strategy to get more of the right followers will make all of the difference. Here's how!


20 Top Tips for Twitter20 Top Tips for TwitterMaria Aragon's YouTube video of herself singing Lady Gaga’s Born This Way received over a million hits after Lady Gaga herself posted the link on her Twitter. This powerful tool was able to shoot Maria to YouTube fame in just one day.

So think about what it could do with your business. We all won’t have an A List celebrity tweeting about our business, but Twitter can surely help network with your customers and clients aswell as your boss and colleagues.

Facebook Tips for Small BusinessFacebook Tips for Small BusinessMaking the most of the opportunities offered by social media is a challenging prospect for small business. So we thought learning from others who are making it happen sense of the social media world would help all of us!

Here we have a growing collection of interviews with savvy small business owners creating successful businesses on Facebook and useful social media how to articles.

15 Tips from Top Social Media Influencers15 Tips from Top Social Media Influencers
Why bother reinventing the wheel when you can learn from the most impressive influencers in your field?

So we are bringing together lessons learnt, golden tips and great ideas from the most influencial bloggers in social media to make your life easier.

Social Media Seminars for Business

Social Media Seminars for Business

Want to grow your business with smart social media marketing strategies? Learn how at the She Inspires Social Media Seminars:

Social Media Seminars

Social Media Seminars

Social Media Events for Small BusinessSocial Media Events for Small Business
Want to make sense of social media for your small business? Join us with our social media training events this year and grow your business and your skills.
Find out about the social media seminars, get some great tips and book online here.
Small Business Social Media Seminar Email NewsletterSmall Business Social Media Seminar Email Newsletter
Want to keep up with all that's happening with the She Inspires Small Business social media seminar series?

Join the seminar email newsletter and receive 25% off tickets!
Social Media Seminar PresentersSocial Media Seminar Presenters
The presenters for the social media seminar series all come with solid backgrounds in small business and marketing and range from agency experts to entrepreneurs.
It's a great opportunity to meet and learn from their passionate and talented individuals in an intimate and creative environment. 
Small Business Social Media Seminar CalendarSmall Business Social Media Seminar Calendar
The She Inspires Small Business social media seminar series runs from February to October 2013 with an exciting range of seminars to help small business owners make the most of the latest marketing skills.

Find out the calendar of social media seminars here.
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